Project objectives and outcomes
As Rob Dolan Wines became a more recognisable brand in Victoria’s Yarra Valley, their marketing team approached LOTE seeking a website to improve their digital presence, promote events, support their wine club and build an online marketplace to supplement cellar door and other traditional sales modes.
The new website not only complemented Rob Dolan’s already streamlined visual brand identity, but also included e-commerce and stock-on-hand functionality to integrate with their existing internal processes, thereby saving the winery valuable time and money.
Looking to the future, the website is also built to house non-English content as the winery sets its sights on gaining greater traction in overseas markets.
Communicating Has Never Been So Easy
In-house specialist marketing, translation, production, desktop publishing services, all in one place.