Project objectives and outcomes
Life Saving Victoria engaged LOTE to undertake research to uncover penetration and comprehension of key water safety messages within multicultural communities as well as evaluate general water safety knowledge and experience.
LOTE developed a detailed questionnaire, organised and facilitated qualitative research amongst eleven community groups and reported on the findings which illuminated some community group’s barriers to swimming lessons, among other issues.
The research findings allowed Life Saving Victoria to make educated and informed decisions about the strategic direction of their future community awareness programs.
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